winning tips for winning grants

In my most recent round of asking what topics you’re interested in hearing advice on, several of you mentioned grants. While I have won one in the past, I didn’t necessarily feel like I had as many tips to share as I usually do. But I’m always up for a challenge! And luckily, right around this time, an email from Hello Alice landed in my inbox that announced they were hosting a workshop focused specifically on how to write successful grants. I immediately signed up and took copious notes throughout the presentation. Here’s an overview of what I learned, straight from the horse’s (*ahem* grant reviewer’s) mouth: 

  1. Eligibility 


One of the first points that Jenee Fortier, Director of Grants Administration for Hello Alice, shared was the importance of ensuring that any grant you apply to is one you truly qualify for. It sounds simple, but I see this happen regularly with calls for art as well. So, before you start drafting your essays, do yourself a favor and read the eligibility requirements with a careful eye. Have questions about whether or not you fit the bill? Send a quick email to the organizers to check. 

2. Alignment

Another important step is to consider the partner putting forth the money for this grant. Does the mission of this company, institution, or individual align with your business or your art? Do research before applying to confirm that you are a strong match.

3. Criteria

Always review the criteria for the grant and plan out the necessary materials to cover all of them. Some grant applications can be very involved and may necessitate images, proposal outlines, essays, letters of recommendation, a cv, and more. Make a list for yourself of everything you need to do including reaching out to potential references with enough lead time (I’ve had people reach out to me expecting a one-day turnaround!). Once you have everything, ask a friend to read over the documents for typos and double-check that you’ve labeled your materials according to the specifications.

4. Narrative & Need

You’re often competing with hundreds, if not thousands, of other applicants. So, what truly makes you stand out? It typically boils down to a combination of two things. The first is need. What would being awarded this grant do for you? How big of an impact could it make on your art practice? Why is it important for you to win it at this point in your career? Think about these questions and try to address them in some way in your submission. Along similar lines, one of the shortcomings Fortier has noticed time and time again in unsuccessful grant applications is a lack of narrative. Don’t forget to tell your story to help the reviewer get to know you! If there are any other questions that are required in the application, answer them fully and always stay on topic.

5. Clarity


Another key tip? Be specific and detailed about how you will use the funds. Compare the following: $10,000 will support my art practice in many ways and help my career grow vs. $10,000 would allow me to invest in rebuilding my professional artist website that will boost my online presence, to sign up for a booth at a local art fair for greater visibility, and to hire on a part-time studio assistant to help with administrative tasks. Pretty noticeable difference between the two responses, no? 


And lastly - patience, which is not exactly a tip, just something to keep in mind. The reviewing process for grants usually takes several rounds and the rating process is complex and nuanced. It may be some time before you hear back. That’s normal. You may also have to submit several times before winning your first one. Try to reframe any rejections as good practice. You can always reach out to ask what you could have improved, although not everyone will be able to get back to you. Either way, don’t give up. Artists and especially women sometimes have a tendency to resist asking for support, but grants aren’t meant to be handouts. They are professional awards to both recognize and finance the important work that you are doing. Remember, you are worth it. 


Cheers,

Alicia 


Alicia Puig

Alicia Puig is the CEO and co-founder of PxP Contemporary, an online gallery specializing in affordable contemporary art. She also does business development for Create! Magazine, co-authored the book The Complete Smartist Guide, and guest hosts The Create! Podcast.

https://www.aliciapuig.com/
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